Coolors is free and already does color palettes. Why look at anything else?
Fair objection. If you need quick palette ideas and nothing more, the Coolors free tier covers that. The difference shows up when a palette has to ship. Palette Pro adds WCAG contrast checking, direct CSS, Tailwind, and Figma export, and a flat price instead of AI credit consumption.
Put another way, Coolors is built around exploring color. Palette Pro is built around getting a color set into production code without a second round of tooling.
What does each free tier actually give you?
Palette Pro free gives you 3 palettes per day with basic exports.
Coolors free gives you palettes up to 5 colors, 10K+ ready color schemes, up to 10 saved palettes, 1 project and 1 collection, color picking from an image, and ads on the page.
What do the paid tiers cost?
Palette Pro paid is called Go Designer. It is $4.99 per month or $48 per year. That gets you unlimited palettes, all export formats, Figma tokens, and brand palette saving.
Coolors Pro does not publish a fixed price on its pricing page. The price is shown at checkout and varies by region, so we are not going to guess a number here. Check it yourself at checkout before you commit.
What does Coolors Pro add?
- Coolors AI with 3000 credits per month
- Ads removed
- Palettes up to 10 colors
- 10M+ ready color schemes
- Unlimited saved palettes, projects, and collections
- Advanced export options
- Dark mode
Feature comparison
| Feature | Palette Pro | Coolors |
|---|---|---|
| Free tier limit | 3 palettes per day, basic exports | Palettes up to 5 colors, 10 saved palettes, 1 project, 1 collection |
| Ads on free tier | No | Yes |
| Paid price | $4.99/mo or $48/yr (Go Designer) | Not published on the pricing page, shown at checkout and varies by region |
| Palettes on paid tier | Unlimited | Unlimited saved palettes, projects, and collections |
| Colors per palette on paid tier | Unlimited palettes, all export formats | Up to 10 colors |
| Ready-made schemes library | Not offered | 10K+ free, 10M+ on Pro |
| AI usage model | Flat price, no credit system | Coolors AI with 3000 credits per month on Pro |
| WCAG contrast checking | Yes | Not listed in the tier features above |
| CSS and Tailwind export | Yes, all export formats on Go Designer | Advanced export options on Pro |
| Figma tokens | Yes on Go Designer | Not listed in the tier features above |
| Brand palette saving | Yes on Go Designer | Unlimited saved palettes on Pro |
| Pick colors from an image | Yes | Yes, on the free tier |
| Dark mode | Yes | Pro only |
Who should pick which?
Stay with Coolors
You want a big library of ready-made schemes and fast browsing, and you are fine with ads on the free tier and a price you see at checkout.
Try Palette Pro
You need contrast checked against WCAG, colors exported straight to CSS, Tailwind, or Figma tokens, and a bill you can predict.
Use both
Browse schemes on Coolors for ideas, then build, check, and export the production palette in Palette Pro.
Try Palette Pro Free
3 palettes a day with basic exports, no ads. Go Designer is $4.99 per month or $48 per year when you need unlimited palettes, all export formats, Figma tokens, and brand palette saving.
Get Started Free →